UNLIKE TRADITIONAL FASHION HOUSES THAT ARE PHYSICAL FASHION FOCUSED, MYAMI'S COLLECTIONS ARE 90% DIGITAL / 10% PHYSICAL.
#ABIOGENESIS
a new material age
MYAMI's seminal collection, ABIOGENESIS: The Origin Of New life is influenced by the ~4 billion year development of single and multi-celled life driven by the earth's system processes, to inspire a new material age that includes both IRL and URL Tech-Luxe fabrics, exclusive to MYAMI.
the collection
MAKING IT’S DEBUT AT THE HARPERS BAZAAR CLOSING RUNWAY, With a more than 80 pieces, MYAMI’S collection consists of over 30 complete looks - more digital garments than any single fashion brand in the world - with over 6,000 hours spent on its conception.
DUCKIE THOT FOR MYAMI
FRONTED BY INTERNATIONAL SUPER MODEL DUCKIE THOT, WHO SHOWCASED ONE OF MYAMI’S SIGNATURE PIECES - THE FLOWER BOMB - DUCKIE HAS BEEN been taking the global fashion stage by storm, having starred in Pirrelli’s All-Black calendar as well as Sports Illustrated in America. the face of Rhianna’s Fenty Beauty, DUCKIE HAS ALSO been featured in campaigns for Moschino, Balmain, Oscar de la Renta, Fenty x Puma and has graced the runway for Victoria’s Secret, Prabal Gurung, Jeremy Scott, Vivienne Westwood, and Valentino.
#ABIOGENESIS
